Built for Instagram Creators in India

Stop taking orders in DMs.
Get your own store link โ€” free.

Sell from your Instagram Reels. Your own storefront, your own theme, orders with email confirmation.

Trusted by Indian Instagram sellers ยท Free to set up ยท No commission

What your store looks like

PJ

Priya Jewels

@priyajewels

Handcrafted silver jewellery ๐Ÿค Ships across India

๐Ÿšš Ships in 3 days๐Ÿ’ณ UPI accepted
๐Ÿ’

Silver Hoops

โ‚น499

Order
๐Ÿ’

Lotus Ring

โ‚น699

Order
๐Ÿ’

Oxidised Set

โ‚น899

Order
๐Ÿ’

Pearl Drops

โ‚น399

Order
๐Ÿ›๏ธ New โ€” Public Marketplace

Discover India's best
Instagram sellers.

Jewellery, clothing, food, art, skincare โ€” shop directly from independent creators across India.

See a real live store

This is Velora โ€” a demo store built on Reelstore. Browse products, add to cart, see exactly what your customers experience.

Your store looks exactly like this โ€” set up tonight, free.

For Creators

How to get started

From sign-up to your first order โ€” six simple steps. No tech skills needed.

1

Complete your store profile

Add your store description, Instagram username, contact email, shipping note, and UPI payment info. This is what customers see when they visit your store.

A good description and clear payment/shipping notes build buyer trust.

2

Add your products

Upload product photos, set prices (in โ‚น), write descriptions, and mark availability. Each product gets its own "Order" button on your storefront.

Good photos sell. Use bright, clear images from multiple angles.

3

Customise your storefront

Pick a theme (Minimal, Bold, Soft, Neon, or Earthy), choose an accent colour, font style, and whether products appear in a grid or list layout.

Your theme should match your brand. You can switch themes anytime.

4

Share your store link

Copy the unique link from your dashboard and paste it in your Instagram bio. Mention it in Reels captions like "Link in bio to order!"

The link looks like: reelstore.in/s/yourhandle โ€” easy to remember.

5

Receive & contact the customer

When a customer places an order you get an email notification. Open the Orders page, review the order details, then reach out to confirm via DM, phone, or email. Once you have spoken to them, mark the order as Contacted.

Reply quickly โ€” buyers expect to hear from you within a few hours of ordering.

6

Update order status โ€” customer gets notified by email

After every interaction, move the order through these stages in the Orders page. The customer receives an automatic email each time the status changes so they always know where their order stands. You can also cancel an order directly from any stage at any time.

Pendingโ†’Contactedโ†’Awaiting Paymentโ†’Paidโ†’FulfilledorCancelledโ€” at any stage

Each status change emails the customer automatically โ€” keep it updated so buyers are never left wondering.

Everything you need to sell

From your store page to customer orders โ€” we handle the setup, you handle the sales.

Your Own Storefront

A dedicated page for your products. Share one link in your Instagram bio โ€” customers see everything you sell.

List Any Product

Jewellery, handmade, clothing, art, candles โ€” add photos, prices, and descriptions. No technical skills needed.

Cart & Secure Checkout

Customers add multiple items to cart, verify their email with a one-time code, and place the order in seconds.

Custom Themes

Pick from 5 unique themes โ€” Minimal, Bold, Soft, Neon, Earthy. Change accent colours, fonts, and product layout.

Product Customization

Add size options, colour variants, stock count, category tags. Your store looks as professional as any big brand.

Instant Setup

Sign up and your store is live in minutes. No waiting, no forms, no tech knowledge required.

5 unique themes

Your store, your personality. Switch themes anytime with one click.

Minimal

Clean & elegant

Bold

Dark & powerful

Soft

Warm & feminine

Neon

Bold & electric

Earthy

Natural & warm

Plus custom accent colours, font styles (Modern / Classic / Tech), grid or list product layout, and full custom CSS

How ordering works

Simple for your customer. Transparent for you.

1

Discovers your Reel

Customer visits your profile and taps the Reel Store link in your bio.

2

Shops & adds to Cart

Browses your products, views photos and prices, then adds items to the cart.

3

Verifies email & checks out

Enters their email, receives a one-time code, verifies it, and places the order โ€” all in one page.

4

Everyone gets notified

Customer gets an order confirmation email. You get a new-order notification. Confirm & ship.

Built for creators like you

If you sell anything on Instagram, this is for you.

๐Ÿ’Jewellery makers
๐Ÿ•ฏ๏ธCandle & home decor
๐Ÿ‘—Fashion & clothing
๐ŸŽจArtists & illustrators
๐ŸงถCrochet & handmade
๐ŸŒฟSkincare & beauty
๐Ÿ“ธPhotographers
๐ŸซFood & bakers

Why Reel Store

vs managing everything over Instagram DMs

No commission ever

Keep 100% of every sale. We never take a cut.

Mobile-first design

Your store looks perfect on every phone โ€” exactly where your customers are.

Your brand, your look

Custom themes, colours and fonts. Looks like your store, not ours.

India-native checkout

UPI, GPay, cash on delivery โ€” you decide how you collect payment.

No "DM to order" chaos

Stop repeating prices 50 times a day. Your store answers every question.

Email order trail

Every order sends an email confirmation โ€” no more lost messages in DMs.

Your data is yours

We never sell it, never share it with anyone.

Delete your store anytime โ€” we remove everything within 24 hours, no questions asked.

Common questions

Ready for your store?

Sign up free in 5 minutes. Your store is live tonight.

Free to set up ยท No commission ยท No hidden fees